{"id":2345,"date":"2019-09-25T09:35:52","date_gmt":"2019-09-25T09:35:52","guid":{"rendered":"https:\/\/www.piczasso.com\/?p=2345"},"modified":"2019-09-25T09:35:52","modified_gmt":"2019-09-25T09:35:52","slug":"the-beginners-guide-to-facebook-advertising","status":"publish","type":"post","link":"https:\/\/www.piczasso.com\/the-beginners-guide-to-facebook-advertising\/","title":{"rendered":"The Beginner\u2019s Guide to Facebook Advertising"},"content":{"rendered":"

Simple or sophisticated Facebook ads can help you to run campaigns by using simple self-service tools. You can generate report and be able to track their performance. Billions of people make use of Facebook per day, hence whatever kind of audience you want to target for your business, you are sure to find them here.<\/p>\n

Getting to know the benefits of a Facebook ad for your business, you need to create one for your business to reach more visibility. Various Digital Marketing Companies<\/a> also provides these services for their customers at affordable prices.<\/p>\n

At this point, you need to know the details as how to run Facebook ads. Facebook provides many paid options and placements. The ads can be split into the following elements:<\/p>\n

Campaigns<\/strong> \u2013 The campaign has all your assets.<\/li>\n

Ad sets<\/strong> \u2013 When there are separate audiences with different characteristics, it would be appropriate when there is an individual ad set for each.<\/li>\n

Ads<\/strong> \u2013 The actual ad that you set, lives within your ad sets. Each ad set holds many ads that vary independently.<\/li>\n<\/ul>\n
With these in mind, let us see how to run a Facebook ad campaign<\/p>\n
You can create a paid ad on Facebook by using Facebook Ads Manager. Once you login to this page, you can see the performance dashboard with your campaigns, ad sets, and ads listed. It also lists the results that are driven for a Facebook page. If an ad is not created, the dashboard will be empty. To create a new campaign, ad set or ad using Ad Manager, click on \u2018Create\u2019 button. The below screen shows the screen to create a campaign.<\/p>\n
$\"create$ <\/p>\n
Then the next step would be to create an objective. The Ad\u2019s Manager would prompt you to choose an objective specific to your campaign.<\/p>